THE GROWING CRAZE ABOUT THE CONSENT MANAGEMENT PLATFORM

The Growing Craze About the Consent Management Platform

The Growing Craze About the Consent Management Platform

Blog Article

Announcing TruConsent: India’s Truly Unified Privacy Suite


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Built for DPDPA. Engineered for India’s massive digital population.

After months of development, real-world validation, and legal alignment, we’re thrilled to launch TruConsent – the first privacy suite built ground-up for India’s digital law.

While global solutions try to adapt for Indian regulations, TruConsent is built for India’s privacy law — not just to meet surface-level compliance, but to build trust.

Why This Matters Now?


Following two decades and multiple failed drafts, India finally passed the Digital Personal Data Protection Act (DPDPA) on 11th August 2023. Yet, the law is still awaiting enforcement, as the Data Protection Board has not been formally established.

India is currently the only major economy without an enforced data protection law, even as it races toward a billion digital users. This regulatory vacuum creates urgent demand for trustworthy, compliant solutions.

Businesses can’t afford disjointed compliance strategies. They require a unified, India-native solution that reflects the unique obligations and rights embedded in the Act.

TruConsent meets that moment.

Explore the Suite


Full feature breakdown at TruConsent.io/features

TruConsent isn’t just another cookie banner tool. It’s a flexible, privacy-first platform that includes every key function needed under the DPDPA:

Granular Consent Management
Set up multilingual consent flows, expiration rules, and opt-out options — across India’s diverse language base.

Data Principal Rights Center
Empower users with a portal to submit and monitor their rights requests for access, correction, erasure, portability, and objection.

Breach Management
Log, assess, and resolve data breaches — including escalation pathways aligned with DPDPA protocols.

Grievance Redressal
Ensure SLAs with automated timers. Assign cases and maintain transparency. Maintain structured logs for every interaction.

Nomination Management
Honor Clause 14 obligations by allowing data principals to nominate trusted individuals.

Audit-Ready Activity Logs
Tamper-proof digital trails for every data interaction — ready for audit anytime.

DPIA & Assessment Engine
Self-assess risks tied to data processing, vendor usage, and cross-border transfers — automatically benchmarked against compliance standards.

Plug In, Scale Fast, Stay Compliant


Whether you're a Consent Management Platform startup, mid-sized firm, or major conglomerate, TruConsent offers:

• Quick-to-integrate SDKs and APIs
• Consent frameworks that work across apps and business units
• Separation of PII and hashed identifiers for privacy-first linkage
• Ready alignment with future DPBI licensing requirements

The TruConsent Advantage


? India-first. Not GDPR-rehashed
? Covers the full compliance journey, not just consent capture
? Works for both massive enterprises and fast-growing MSMEs
? Customisable for every org size – with zero compromise on trust

What’s Next for India’s Privacy Landscape


India has long anticipated a comprehensive privacy law — but waiting time is over. In an era of mounting concerns over data misuse, user trust is the ultimate differentiator.

Businesses that take proactive steps in consent and rights management will not just comply — they will differentiate and grow.

With TruConsent, we’re not just offering a product. We’re enabling a movement — to elevate user rights, business integrity, and digital fairness for a billion digital citizens.

Want to know more? Visit us at https://truconsent.io, explore our insights on the TruConsent Privacy Blog, or get in touch via sales@truconsent.io.

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